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Stoi Galindez is the founder, creative director, and couture designer behind Stoi’s Design Co., established in April 2000. For more than 26 years, she has shaped an independent design company around a personal belief: exceptional design should celebrate the individual, express a point of view, and bring beauty into everyday life.

With advanced degrees in fashion and interior design, Stoi brings an understanding of silhouette, proportion, texture, and space to her work. Inspired by art, architecture, travel, and cultural experiences, her creative practice spans couture fashion, interiors, model branding, creative direction, and fashion events. Across these disciplines, her approach remains personal—considering how each client wants to look, feel, and live.

Craftsmanship is central to Stoi’s work. She takes an active role throughout the design process, from sketching and sourcing fabrics to developing patterns, cutting, sewing, and refining the fit. Each decision serves the finished design: the movement of a fabric, the placement of a seam, the balance of a silhouette, and the details that make a garment distinctive. Through custom work and thoughtfully developed collections, she emphasizes lasting quality and pieces clients can treasure over time.

Inclusivity shapes both her designs and her client relationships. Stoi welcomes people across body types, ages, ethnicities, and gender identities, working closely with each client to understand their preferences, proportions, and personal expression. Her approach to luxury begins with attentive service and respect for the person wearing the garment.

In 2018, Stoi expanded her vision through Maison de Stoi, bringing her fashion brands together within a shared destination for couture, ready-to-wear, and personalized shopping experiences. Each brand expresses a distinct part of her creative world:

  • Le Cœur d’Ella, formerly Stoi’s Atelier, celebrates women through expressive couture and ready-to-wear, with thoughtful attention to shape, fit, and individuality.

  • The Androgynous Soul explores genderless fashion, creating space for personal expression beyond conventional expectations.

  • Luxe & Maverick brings craftsmanship and playful sophistication to children’s couture and ready-to-wear.

  • Stoi’s Luxury Living extends her design perspective into interiors, bringing together comfort, character, and considered details.

Together, these brands reflect the breadth of Stoi’s vision while sharing her commitment to originality, craftsmanship, and personal connection. Whether she is creating a custom garment, developing a collection, shaping an interior, or producing a fashion experience, Stoi approaches the work with the same purpose: to translate an individual vision into something beautifully realized.

Stoi’s Design Co. continues to grow from the foundation laid in April 2000—an enduring dedication to the craft of design and to helping people feel confident, represented, and fully themselves.

Maison De Stoi Branding Collection 2025-7034.jpg

Stoi
Founder & Couture Designer

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